BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P3D
REFRESH-INTERVAL:P3D
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20121113T170000Z
DTEND:20121113T210000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Fasturtle Presents: The Power of Email Marketing & Search Engine Optimization
DESCRIPTION:The Power of Email Marketing & Search Engine OptimizationThe Power of Email Marketing (10am - 11:30am)This seminar will review the techniques necessary to design and send successful email marketing campaigns\, including: \n\n The do’s and don’ts of email marketing.  Creating email campaign strategies that are effective for your business.  Interpreting email campaign results (open-rates\, bounce-rates\, click-thru rates\, etc.). Integrating your email and social media marketing efforts.SEO: Improving Website Usability (12:30pm – 2:00pm)This presentation explores the steps required to implement Search Engine Optimization techniques\, including:The best organic (unpaid) search engine optimization techniques for getting top rankings. The strategies necessary to drive qualified visitors to the website.How to “out-rank” your competitionWhenTuesday\, November 13\, 2012 from 10:00 AM to 2:00 PM MST(Break for lunch 11:30 - 12:30)\n\nWhereArizona Small Business Association\, 4600 E. Washington St.\, #340\, Phoenix\, AZ 85034\nContactCait Blanton\, Fasturtle \ncait.blanton@fasturtle.com \n480-348-0467 CLICK HERE TO REGISTER
X-ALT-DESC;FMTTYPE=text/html:<P align=center><FONT face=Arial><IMG border=0 alt="" src="http://members.scottsdalechamber.com/sbaweb/images/IMGS/CCFT.jpg"></FONT></P><FONT color=#0000ff size=5 face=Arial><P style="LINE-HEIGHT: normal\; MARGIN: 0in 0in 10pt\; mso-margin-top-alt: auto\; mso-margin-bottom-alt: auto\; mso-outline-level: 1" class=MsoNormal align=center><SPAN><STRONG><FONT color=#008000>The Power of Email Marketing &amp\; Search Engine Optimization</FONT></STRONG></SPAN></P><P style="LINE-HEIGHT: normal\; MARGIN: 0in 0in 10pt\; mso-margin-top-alt: auto\; mso-margin-bottom-alt: auto\; mso-outline-level: 1" class=MsoNormal align=left><FONT color=#000000><SPAN><STRONG>The Power of&nbsp\;Email Marketing</STRONG> </SPAN><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'">(10am - 11:30am)</SPAN></FONT><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: blue\; FONT-SIZE: 18pt\; mso-fareast-font-family: 'Times New Roman'"><?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" /><o:p></o:p></SPAN></P><P style="LINE-HEIGHT: normal\; MARGIN: 0in 0in 10pt\; mso-margin-top-alt: auto\; mso-margin-bottom-alt: auto" class=MsoNormal align=left><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'">This seminar will review the techniques necessary to design and send successful email marketing campaigns\, including: <BR style="mso-special-character: line-break"><BR style="mso-special-character: line-break"></P></SPAN><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: blue\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'"><o:p></o:p></SPAN><UL type=disc><LI style="LINE-HEIGHT: normal\; MARGIN: 0in 0in 10pt\; COLOR: blue\; mso-margin-top-alt: auto\; mso-margin-bottom-alt: auto\; mso-list: l1 level1 lfo1\; tab-stops: list .5in" class=MsoNormal><DIV align=left><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'">&nbsp\;The do’s and don’ts of email marketing.</SPAN><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'"> <o:p></o:p></SPAN></DIV><LI style="LINE-HEIGHT: normal\; MARGIN: 0in 0in 10pt\; COLOR: blue\; mso-margin-top-alt: auto\; mso-margin-bottom-alt: auto\; mso-list: l1 level1 lfo1\; tab-stops: list .5in" class=MsoNormal><DIV align=left><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'">&nbsp\;</SPAN><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'">Creating email campaign strategies that are effective for your business.</SPAN><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'">&nbsp\;<o:p></o:p></SPAN></DIV><LI style="LINE-HEIGHT: normal\; MARGIN: 0in 0in 10pt\; COLOR: blue\; mso-margin-top-alt: auto\; mso-margin-bottom-alt: auto\; mso-list: l1 level1 lfo1\; tab-stops: list .5in" class=MsoNormal><DIV align=left><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'">&nbsp\;</SPAN><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'"><FONT color=#000000>Interpreting email campaign results (open-rates\, bounce-rates\, click-thru rates\, etc.).<o:p></o:p></FONT></SPAN></DIV><LI style="LINE-HEIGHT: normal\; MARGIN: 0in 0in 10pt\; COLOR: blue\; mso-margin-top-alt: auto\; mso-margin-bottom-alt: auto\; mso-list: l1 level1 lfo1\; tab-stops: list .5in" class=MsoNormal><DIV align=left><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'">&nbsp\;</SPAN><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt">Integrating your email and social media marketing efforts.</SPAN></DIV></LI></UL><P style="LINE-HEIGHT: normal\; MARGIN: 0in 0in 10pt\; COLOR: blue\; mso-margin-top-alt: auto\; mso-margin-bottom-alt: auto\; mso-list: l1 level1 lfo1\; tab-stops: list .5in" class=MsoNormal align=left><FONT color=#000000><SPAN><STRONG>SEO: </STRONG></SPAN></FONT><FONT color=#000000><SPAN><STRONG>Improving Website Usability</STRONG> </SPAN><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'">(12:30pm – 2:00pm)</SPAN></FONT><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: blue\; FONT-SIZE: 18pt\; mso-fareast-font-family: 'Times New Roman'"><o:p></o:p></SPAN></P><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt"><P align=left><SPAN style="FONT-SIZE: 10pt" title="">This presentation explores the steps required to implement Search Engine Optimization techniques\, including</SPAN></SPAN><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'">:</SPAN><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: blue\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'"><o:p></o:p></SPAN></P><UL type=disc><LI style="LINE-HEIGHT: normal\; MARGIN: 0in 0in 10pt\; COLOR: blue\; mso-margin-top-alt: auto\; mso-margin-bottom-alt: auto\; mso-list: l0 level1 lfo2\; tab-stops: list .5in" class=MsoNormal><DIV align=left><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt"><SPAN style="FONT-SIZE: 10pt" title="">The best organic (unpaid) search engine optimization techniques for getting top rankings</SPAN></SPAN><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'">. </SPAN><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; FONT-SIZE: 10pt\; mso-fareast-font-family: 'Times New Roman'"><o:p></o:p></SPAN></DIV><LI style="LINE-HEIGHT: normal\; MARGIN: 0in 0in 10pt\; COLOR: blue\; mso-margin-top-alt: auto\; mso-margin-bottom-alt: auto\; mso-list: l0 level1 lfo2\; tab-stops: list .5in" class=MsoNormal><DIV align=left><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt"><SPAN style="FONT-SIZE: 10pt" title="">The strategies necessary to drive qualified visitors to the website.</SPAN></SPAN></DIV><LI style="LINE-HEIGHT: normal\; MARGIN: 0in 0in 10pt\; COLOR: blue\; mso-margin-top-alt: auto\; mso-margin-bottom-alt: auto\; mso-list: l0 level1 lfo2\; tab-stops: list .5in" class=MsoNormal><DIV align=left><SPAN style="FONT-FAMILY: 'Arial'\,'sans-serif'\; COLOR: black\; FONT-SIZE: 10pt"><SPAN style="FONT-SIZE: 10pt" title="">How to “out-rank” your competition</SPAN></SPAN></DIV></LI></UL></FONT><FONT color=#0000ff size=5><FONT size=2 face=Arial><H3 class=cc-block align=left><FONT size=3>When</FONT></H3><H3 align=left><SPAN title=""><FONT size=3>Tuesday\, November 13\, 2012 from 10:00 AM to 2:00 PM MST</FONT></SPAN></H3><H3 align=left><FONT size=3>(Break for lunch 11:30 - 12:30)<BR><BR></FONT></H3><H3 class=cc-block align=left><FONT size=3>Where</FONT></H3><H3 align=left><FONT size=3><SPAN class=cc-var title="">Arizona Small Business Association\, </SPAN></FONT><FONT size=3><SPAN class=cc-var title="">4600 E. Washington St.\, #340\, Phoenix\, AZ 85034</SPAN><BR></H3></FONT><H3 class=cc-block align=left><FONT size=3>Contact</FONT></H3><H3 align=left><FONT size=3><SPAN class=cc-var title="">Cait Blanton\, </SPAN><SPAN class=cc-var title="">Fasturtle</SPAN>&nbsp\;<BR><SPAN class=cc-var title="">cait.blanton@fasturtle.com</SPAN>&nbsp\;<BR><SPAN class=cc-var title="">480-348-0467</SPAN></FONT></H3><H3 align=left><SPAN class=cc-var title=""></SPAN>&nbsp\;</H3><H3 align=left><SPAN class=cc-var title=""></SPAN></FONT></FONT><FONT color=#0000ff size=5 face=Arial><A style="COLOR: blue\; TEXT-DECORATION: underline" title="" dataFld=0:0 href="http://events.r20.constantcontact.com/register/event?oeidk=a07e6glrn797537330c&amp\;llr=zuaat4bab" target=_self>CLICK HERE TO REGISTER</A></FONT></H3><P align=center><FONT face=Arial></FONT>&nbsp\;</P>
LOCATION:Arizona Small Business Association
UID:e.1953.1287
SEQUENCE:3
DTSTAMP:20260418T175005Z
URL:https://business.scottsdalechamber.com/events/details/fasturtle-presents-the-power-of-email-marketing-search-engine-optimization-11-13-2012-1287
END:VEVENT

END:VCALENDAR
