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DTSTART:20140321T150000Z
DTEND:20140321T163000Z
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SUMMARY:Friday Forum-Marketing Your Biz to the Max!
DESCRIPTION:You own a business  but now what? Have you thought of everything you need to make it profitable? Or\, worse yet\, are you trying to do it ALL yourself?\n\nDoing what you do to run your business is enough to keep you busy all day (and probably most of the night too ). And still\, sometimes there are things that you either can't get to or have not considered  some are small and others are must-haves.\n\nSeveral local Marketing Specialists have come together to help. We are small business owners (and Chamber Members) just like you\, and we will be sharing our insights into marketing\, best practices\, and little things we've learned to help you be better at what you do   building your business.\n\nPlease join us for a panel discussion and Q&A as we discuss topics every small business owner needs to consider. A continental breakfast will be served.  \n\nValerie Marbach\, Digital Marketing Consultant/President\, eSpark Marketing WSI: Do you know how to utilize SEO strategies to grow your business? Are you drawing the right type of qualified buyer from your website? What are you doing to get your website to stand out from your competition? Let Valerie take the mystery out of SEO and teach you the 7 MUST-HAVES for every business owner to attract the local buyers you want and successfully leverage your website!\n\nScott Whittaker\, President/Owner\, Whittaker Webs: Your web presence is your image to the world\; does it look like it came out of a "Build it yourself for free" kit or does it represent you in a way that makes people want to learn more  and ultimately buy? Have you spent countless hours trying to make your home-made website function   only to give up in frustration? Have you dealt with web designers who provide too little service   too slowly? Is your website Responsive? Can your customers easily navigate your site on all connected devices from desktop to tablet and smart phones? Learn what it takes to make your website work for you.\n\nPam Kelly\, Owner\, Pro One Media Productions: How many times\, given a choice\, will you choose to watch a vibrant video online vs. reading another boring article? How often are you moved to take action by the color\, music\, editing and action of a professionally done video? If you've tried to make one on your own\, you realize how tricky it can be: lighting\, sound\, background noises\, etc. Let Pam Kelly explain the benefits and fine points of video   and what it can do to positively influence your customers.\n\nGeorge Gillas\, VP Sales\, MaxExposure!: Social Media Management. Words like Yelp\, Pinterest\, and Facebook didn't even exist ten short years ago\; today\, you can't go into a business or read an ad without being asked to "like   follow   or friend" a business. Social media is not only changing the way we do business\, it's changing our language. Don't believe that? Google it! Let George expose the "greatest social media myth" and learn how social media can help you get the attention and loyalty of today's fast-paced consumer.
X-ALT-DESC;FMTTYPE=text/html:<div align="center"><strong><font size="5"><img align="top" alt="" src="http://members.scottsdalechamber.com/sbaweb/images/IMGS/FridayForum_banner.gif" style="width: 210px\; height: 112px" /></font></strong></div>\n\n<div align="center">&nbsp\;</div>\n\n<div align="left">\n<p>You own a business&hellip\; but now what? Have you thought of everything you need to make it profitable? Or\, worse yet\, are you trying to do it ALL yourself?</p>\n\n<p>Doing what you do to run your business is enough to keep you busy all day (and probably most of the night too&hellip\;). And still\, sometimes there are things that you either can&rsquo\;t get to or have not considered&hellip\; some are small and others are must-haves.</p>\n\n<p>Several local Marketing Specialists have come together to help. We are small business owners (and Chamber Members) just like you\, and we will be sharing our insights into marketing\, best practices\, and little things we&rsquo\;ve learned to help you be better at what you do &ndash\; building your business.</p>\n\n<p>Please join us for a panel discussion and Q&amp\;A as we discuss topics every small business owner needs to consider. A continental breakfast will be served. &nbsp\;</p>\n\n<p><strong>Valerie Marbach\, Digital Marketing Consultant/President\, eSpark Marketing WSI: </strong>Do you know how to utilize SEO strategies to grow your business? Are you drawing the right type of qualified buyer from your website? What are you doing to get your website to stand out from your competition? Let Valerie take the mystery out of SEO and teach you the 7 MUST-HAVES for every business owner to attract the local buyers you want and successfully leverage your website!</p>\n\n<p><strong>Scott Whittaker\, President/Owner\, Whittaker Webs:</strong>&nbsp\;Your web presence is your image to the world\; does it look like it came out of a &ldquo\;Build it yourself for free&rdquo\; kit or does it represent you in a way that makes people want to learn more&hellip\; and ultimately buy? Have you spent countless hours trying to make your home-made website function &ndash\; only to give up in frustration? Have you dealt with web designers who provide too little service &ndash\; too slowly? Is your website Responsive? Can your customers easily navigate your site on all connected devices from desktop to tablet and smart phones? Learn what it takes to make your website work for you.</p>\n\n<p><strong>Pam Kelly\, Owner\, Pro One Media Productions:</strong> How many times\, given a choice\, will you choose to watch a vibrant video online vs. reading another boring article? How often are you moved to take action by the color\, music\, editing and action of a professionally done video? If you&rsquo\;ve tried to make one on your own\, you realize how tricky it can be: lighting\, sound\, background noises\, etc. Let Pam Kelly explain the benefits and fine points of video &ndash\; and what it can do to positively influence your customers.</p>\n\n<p><strong>George Gillas\, VP Sales\, MaxExposure!:</strong> Social Media Management. Words like Yelp\, Pinterest\, and Facebook didn&rsquo\;t even exist ten short years ago\; today\, you can&rsquo\;t go into a business or read an ad without being asked to &ldquo\;like &ndash\; follow &ndash\; or friend&rdquo\; a business. Social media is not only changing the way we do business\, it&rsquo\;s changing our language. Don&rsquo\;t believe that? Google it! Let George expose the &ldquo\;greatest social media myth&rdquo\; and learn how social media can help you get the attention and loyalty of today&rsquo\;s fast-paced consumer.</p>\n</div>\n
LOCATION:Scottsdale Area Chamber 7501 E. McCormick Pkwy #202N Scottsdale\, AZ 85258
UID:e.1953.3326
SEQUENCE:3
DTSTAMP:20260522T084943Z
URL:https://business.scottsdalechamber.com/events/details/friday-forum-marketing-your-biz-to-the-max-03-21-2014-3326
END:VEVENT

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