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Credit Union West Celebrates New Lake Pleasant Branch with Grand Opening Event and Charity Donation

 
Media Contact
Ryan O’Connor
602.631.3212
ryan.oconnor@cuwest.org
 
 
Jun 26, 2025
 
 
FOR IMMEDIATE RELEASE
 
 
Credit Union West Celebrates New Lake Pleasant Branch with
Grand Opening Event and Charity Donation
 
 
Peoria, AZ — Credit Union West celebrated their new branch in Peoria with a grand opening and ribbon cutting event. The event brought together members of the community including the Peoria and Glendale Chambers of Commerce and local non-profit organizations.

To kick off the festivities, the credit union invited the Air Force 56th Fighter Wing Honor Guard from Luke Air Force Base to perform a presentation of the colors. The event featured speeches from President and CEO of Credit Union West, Karen Roch, and Peoria Chamber of Commerce members welcoming the credit union to the new area.

“We’re thrilled to be in our new location in Peoria,” said Roch. “A lot of work went into creating this space for our members and we are so excited to continue to grow our presence in the West Valley.”

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As part of the celebration, Credit Union West was proud to present a donation check for $9,583 to the Fetch Foundation, a local organization that helps provide training and equipment for first responders. The donation was the first of four in the credit union’s 2025 EmployeesCARE Program, which is fully funded by Credit Union West employee donations and awards dollars to four recipients chosen by staff each year. The CU West CARES Charitable Foundation matched the donations made by employees to make even more of an impact. The Fetch Foundation was chosen for their important work supporting service animals and first responders in our communities.

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The new branch is conveniently located at 9986 W. Happy Valley Parkway, Suite 101 in Peoria in the bustling Lake Pleasant Towne Center. For more details about the new branch and special offers, visit cuwest.org/lakepleasant.
 
 
 
 
 

The Credit Union West tradition had the honor of beginning in 1951 as Luke Federal Credit Union. Originally located on Luke Air Force Base, the organization’s mission was to enhance the lives of military members and their families through being a trusted provider of financial services. Today, Credit Union West embraces the same commitment to the military and now has expanded to include all who live, work or worship in Maricopa, Pima, Pinal, Yavapai, Yuma, Mohave, Coconino, Cochise, Navajo, Apache, and Gila counties. Credit Union West serves over 90,000 members with more than $1.3 billion in assets. The credit union’s core principles have guided its decisions, which in turn has ensured integrity and trusted member service. Federally insured by the NCUA. Learn more at www.cuwest.org